New season…new items…new attitude

This summer we have been expanding our crop line-up to carry the most items Ta-De has ever shipped in our 60+-year history!  Due to consumer demand — especially by Millennials exploring new and easy recipe ideas — we have stepped up with assortment and operational strategies that: Expand our Mexico production regions to sometimes two…

BIG things in store for Fall

When it comes to produce, once your customers go BIG they never go back. That’s why Ta-De is pleased  to launch this season with the biggest and best leafy greens we’ve seen in a long time.  Our cauliflower, for example, features florets nine to ten inches in diameter.   This size is sure to impress in…

New brand touts “health hacks”

This month we are proud to  introduce our newest brand, MaidenEarth.  The aspirational label will be promoted at trade and to consumers directly using “quick tips” and “lifestyle-type hacks”that take the mystery out of produce selection and preparation. MaidenEarth was inspired by the Bennen family’s professional chef, along with other food-loving members.  It is based on…

New QA pro and programs

We are very pleased to announce that we have retained a quality assurance and business development pro to join our Nogales expansion team this new season Jesus Clark (left) comes to Ta-De from Fresh Farms, LLC, and previously spent eight years with Loblaw Produce International in product, vendor and business development, working closely with growers…

Heading to the health fair!

  We’ve launched a very exciting initiative with a major Arizona health network, the Mariposa Community Health Center, to help spread the word about healthy eating, and about eating produce, especially. This partnership is part of the “Healthy Border 2020” initiative developed by the U.S. Department of Health and Human Services and the México Secretariat…

Award by the FPAA

This past weekend’s Fresh Produce Association of the America’s (FPAA) Convention brought many colleagues out of their busy offices to enjoy camaraderie among themselves and with visiting customers.  The two-day event of educational seminars and golfing at the Tubac Golf Resort culminated in an evening gala event Friday. An unexpected honor that evening for Ta-De…